Social Misfits Media have created a free, practical guide to social media for charities and social enterprises. It includes case studies, interviews and tips on getting the most out of social media for your organisation.
Sound Delivery has produced a free online guide called “Getting Started With Social Media”. It covers a range of digital marketing tools from Twitter to YouTube and Vimeo giving the pros and cons of each.
CharityComms has produced a second free download which looks at how to get the best out of different social media channels, including converting online conversations into offline action and evaluating your organisation's activity .
This guide hears from a range of charity chief executives about how they use social media as a core strategy to engage with new communities. It covers 5 key areas: strategy, governance, education, risk and measurement.
This guide outlines some key points to consider when putting together your charity's social media policy. Having a policy is important in ensuring your team understand what, and what not, to post online and help protect your charity's reputation.
This handy guide covers all the essentials for charity CEOs to have an effective presence on social media. Topics covered include using social media as a recruitment tool and how to use social media to engage with key supporters and stakeholders.
This guide explores the big role social media can play in fundraising and how to go beyond simply asking for donations. It includes case studies from large and small organisations about how to use social media to raise more money for your charity.
Allsorts Youth Project has produced ‘A Simple Guide to Digital and Social Media’ for small charities. It gives examples of best online practice and also contains a social media toolkit and e-safety policy template for charities to use.
The YouTube Charities Programme is a powerful fundraising tool that helps charities tell their stories through videos. Sign up and get extra features such as a Donate Button and live streaming on your channel.