Communications & Marketing

Guides

JustGiving is the world’s fastest growing social platform for giving. Their blog offers top tips, case studies, news and exclusive insights to people working in charities to help them keep up to date with developments in fundraising and digital.

Guides

In this video Matt Collins takes you through the essentials of digital marketing and how your charity could make more of tools like social media, email marketing and website to improve engagement with key stakeholders and supporters.

Guides

This guide from CharityComms gives a succinct introduction to creating a marketing strategy for a charity and lists the key things to bear in mind.

Useful Services

Catch Creative in partnership with the Small Charities Coalition are offering a members only animation package deal that offers exposure to ten of thousands at a low cost. Catch Creative are an award winning production company specialising in film and animation. 

Useful Services

Dial2Donate offers pro bono support to charities across the UK. In addition to sharing news and appeals on the Dial2Donate platform, they assist with concept design, copywriting, networking, social media, proofreading and more.

Useful Services

Eventbrite is the world’s largest self-service ticketing platform, hosting a vibrant collection of live experiences to enrich people’s lives. Organisers use Eventbrite to plan, promote and sell tickets to events of all sizes, while event-goers can easily find and buy tickets to events that match their interests.

Useful Services

KindLink is the first, free all-in-one software for charities. Alongside its online donation system, donor database/CRM and Gift Aid reporting the service allows charities to manage their existing social accounts and engage with donors on the KindLink social platform.

Useful Services

Pimp My Cause offers a matching service and brings together worthwhile causes with talented marketers who can offer pro bono input. 

Useful Websites

The Charity Catalogue aims to help non-profits quickly and easily discover the best online tools and resources to help them level up their impact. The site covers a range of tools from email marketing and social media to data visualisation.

Useful Websites

CharityComms has a directory of resources covering internal communications, publications, media relations, marketing, new media, campaigning, public affairs and policy – to name a few. 

Useful Websites

DSC offers a range of training courses and publications designed specifically for charities. Topics include effective marketing in small organisations; writing engaging copy; social media; and media skills training. 

Useful Websites

VolResource aims to provide practical resources for people involved in charities. It acts as a portal bringing together information, a wide range of links to relevant web sites, alongside tips on key issues and what to look out for elsewhere. 

Useful Websites

Together We’re Better is a community blog for people that use digital communications and channels within the charity sector. It is a place for people to share and develop ideas, gain insight, debate and improve the way digital is used. 

Guides

CharityComms has produced a free to download Guide to Social Media. It covers a range of channels and gives practical tips on planning your content, reaching your audience and measuring your impact.

Guides

CharityComms has produced a second free download which looks at how to get the best out of different social media channels, including converting online conversations into offline action and evaluating your organisation’s activity .

Guides

Skills Platform have created a free, practical guide to give you a grounding in social media. It covers a range of topics such as social media strategy, growing your network and inspirational case studies.

Guides

This handy guide covers all the essentials for charity CEOs to have an effective presence on social media. Topics covered include using social media as a recruitment tool and how to use social media to engage with key supporters and stakeholders.

Guides

This guide explores the big role social media can play in fundraising and how to go beyond simply asking for donations. It includes case studies from large and small organisations about how to use social media to raise more money for your charity.

Tools

Allsorts Youth Project has produced ‘A Simple Guide to Digital and Social Media’ for small charities. It gives examples of best online practice and also contains a social media toolkit and e-safety policy template for charities to use.

Tools

This is a tool for a charity looking to develop a coherent and well thought-out social media plan

Useful Services

Catch Creative in partnership with the Small Charities Coalition are offering a members only animation package deal that offers exposure to ten of thousands at a low cost. Catch Creative are an award winning production company specialising in film and animation.

Useful Services

FBB Productions can help you devise a social media strategy to help grow your social media followers, and engage them with innovative multimedia content.

Useful Services

Interests.me is an easy to use multi-channel communications tool. Alongside web publishing and email newsletter features, you can post on social media by connecting your Facebook and Twitter accounts, without cutting and pasting. You can schedule tweets in advance too.

Useful Services

KindLink is a free all-in-one software for charities. Alongside its online donation system, donor database/CRM and Gift Aid reporting the service allows charities to manage their existing social accounts and engage with donors on the KindLink social platform.

Useful Services

The YouTube Charities Programme is a powerful fundraising tool that helps charities tell their stories through videos. Sign up and get extra features such as a Donate Button and live streaming on your channel.

Guides

Who? Communications have produced a guide to the basics of getting your message into the media. It contains information and tips on what makes news, the right time to send a press release and who to send it to.

Useful Services

Who? Communications have produced a guide to the basics of crisis communications for charities and non-profits. The guide contains tips on preparing for a crisis, identifying potential issues and what to do if something goes wrong. 

Useful Services

AskCharity is a free service designed to help journalists and charities work together. Journalists can use it to find case studies and information. Charities can use it to build their media contacts and coverage

Useful Websites

Pressat offers a free press release distribution service completely free of charge for charities and non-profit organisations registered in the UK. Use this to help get greater media coverage for your campaigns and promotions. 

Useful Websites

Use the Media helps small charities publicise their good work. The website includes useful tools such as: a guide to spotting a story, press releases templates, advice on being interviewed and  top five mistakes that small charities make. 

Useful Services

Catch Creative in partnership with the Small Charities Coalition are offering a members only animation package deal that offers exposure to ten of thousands at a low cost. Catch Creative are an award winning production company specialising in film and animation. 

Useful Services

MailChimp is a free platform to help you design email newsletters, share them on social networks, integrate with services you already use, and track your results. They have free online resources to help you set up. 

Useful Services

Technology Trust’s tt-mail offers a powerful and cost effective platform to create highly targeted, data-driven triggered email campaigns and surveys. 

Useful Services

Vertical Response Non-Profit email marketing program enables registered charities to send up to 10,000 emails/month free. You have to complete a short application form to be accepted to the programme. 

Useful Services

Media Trust is the UK’s leading communications charity. Through training, consultancy, film production and distribution services, they can improve the way your organisation communicates.

Contact Us

0300 466 2011

info@smallcharities.org.uk

Unit 9/10, 83 Crampton Street, London SE17 3BQ

Help Desk

0300 466 2012

support@smallcharities.org.uk

Press Enquiries

press@smallcharities.org.uk

Connect with us
Lloyds logo 2018 png.PNG
tudor-trust.jpg
Disability Confident.png
1-Esmee.jpg
Fundraising_Regulator_Logo.png

Small Charities Coalition is a company limited by guarantee registered in England and Wales; registered company number: 06462220;
and a charity registered in England and Wales, registered charity number: 1122297